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Blogs RSS, Podcasts - Pubcon Boston

By Lee Odden

This session covered Blogs, RSS and Podcasts with moderation duties performed by Anne Kennedy of Beyond Ink.

First up is Amanda Watlington of Searching for Profit. "The Art of the Feed".

The "elegance" in RSS is in the distribution possibilities: Desktop reader, email addon, web browser and mobile devices.

The art of RSS is evident in blogs, sites, pdc, vblogs, rss search engines and web 2.0 applications. (press releases via PRWeb)

Build your RSS feeds right the first time. Considerations:

- What do you want to feed? (content sources)

- How many feeds?

- How much content is needed to keep the feed fresh?

- How much content should you include in each feed entry?

- What kind of content will the feed include? test, audio or video?

- How will you ping the feeds at first and then on each update?

- How to measure performance?

Stay Tuned To WebProNews For Live Reports From PubCon Boston 2006. Click Here

RSS is not just for blogs:

- Syndicating your content on other web sites

- Product announcements, tips, articles and customer communications

- Press room

- Jobs

How to optimize a blog and feed

- Optimize the blog

- Socialize your blog

- Submit you blog

Click here to continue reading this article

About the Author:
Lee Odden is President and Founder of TopRank Online Marketing, specializing in organic SEO, blog marketing and online public relations.


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