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SharePoint Splits Enterprise Market

By Manoj Jasra
Expert Author
Article Date: 2008-09-09

The rise of Microsoft SharePoint as the predominant departmental portal solution has led to two divergent reactions among traditional enterprise portal suppliers, with IBM, Oracle, and SAP now dividing up the top tier of the marketplace while a plethora of open source alternatives are expanding rapidly to compete directly with SharePoint, according to research undertaken by CMS Watch, a vendor-independent analyst firm that evaluates content technologies.

At the top tier, Oracle acquired two more portal products via BEA, but has now positioned its Oracle WebCenter Suite offering as the strategic choice for the future, while IBM continues to expand WebSphere Portal Server. Oracle and IBM have taken to emphasizing complex, enterprise integration scenarios that SharePoint typically cannot meet. "Both vendors are also betting heavily that new Web 2.0 features will keep their portal offerings relevant," notes CMS Watch founder Tony Byrne, "But many customers remain quite properly wary of extra portal overhead within their social computing projects."

Meanwhile open source portal projects continue to expand vigorously. "Open source communities increasingly tout themselves as an alternative to SharePoint for simpler scenarios," points out CMS Watch contributing analyst Janus Boye. Apache, eXo, Liferay, and uPortal have all recently undergone major upgrades.

This analysis stems from research CMS Watch conducted for its recently released "Enterprise Portals Report 2009," which evaluates twelve portal solutions head-to-head.

CMS Watch also found:
  • SAP has also begun promoting the "Web 2.0" features of its portal, but remains substantially behind its competitors in this regard.
  • The ranks of commercial portal vendors have shrunk, with Broadvision, ATG, PeopleSoft, and CA having exited the portal marketplace. Longtime vendor Vignette is increasingly bundling its portal offering with its other content management tools in a broader package.
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About the Author:
Manoj Jasra is an online marketing veteran of almost 10 years who specializes in analytics, social/search strategy and mobile marketing. Manoj is currently a Sr. Strategist at one of Canada’s largest Telecommunications Companies, Shaw Communications Inc., where he leads Social Media, SEO, PPC and Web Analytics strategies. Manoj first started in the search marketing industry with Enquiro Search Solutions, where he spearheaded web analytics, SEO Training and the development of cutting edge search marketing solutions for clients.

Manoj is a Professional Speaker having participated at events such as Emetrics, Web Analytics Xchange, WebTrends’ Engage, Internet Marketing Conference, Social Media Innovation Summit and Search Engine Strategies. He authors Web Analytics World (a top 100 Online Marketing Blog) and consults through his firm Jasra Inc.


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