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What Will Shape Content Technologies In 2009?
By Manoj Jasra
Expert Author
Article Date: 2008-12-16
2009 will bring significant changes to content technology marketplaces, according to research released by independent technology evaluation company, CMS Watch. CMS Watch reports and online education prepare technology buyers for successful implementations.
"Obviously the economic slump will continue to influence buyers and vendors,"observed CMS Watch founder Tony Byrne, "but other technology developments -- including the rise of mobile analytics and a new version of MS SharePoint -- will also significantly affect enterprise calculations." In an article today, CMS Watch detailed twelve predictions. Find the full article at http://cmswatch.com/Features/189. CMS Watch principal Alan Pelz-Sharpe discusses the predictions at http://youtube.com/watch?v=m2b3MeCfDHc.
1. Open source Enterprise Content Management (ECM) players get an initial boost
2. Office14 casts long shadow on SharePoint
3. "Taxonomies are dead. Long live meta data!"
4. Regulatory-compliance concerns reignited
5. Renewed interest in pro-active e-discovery
6. SaaS vendors expand offerings
7. Oracle falls behind in battle for knowledge workers
8. New emphasis on application search
9. Social computing diffuses into the Enterprise
10. Mobile and multimedia web analytics become key requirements, disrupters
11. Long-awaited consolidation comes to the WCM space
12. Buyers remain in driver's seat
CMS Watch principal Theresa Regli added, "The last two predictions are somewhat related -- we're counseling buyers to negotiate aggressively, and some vendors will endure eroding cash flows better than others."
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About the Author:
Manoj Jasra is a well respected search marketing veteran having been in the industry since 2002. Manoj currently serves as a Sr. Analyst on the web solutions team at Shaw Communications Inc. Manoj's role primarily consists of providing SEO/PPC and Web Analytics strategies in addition to business insight on Shaw's web properties. Previously, Manoj held the role of Director of Technology at Enquiro Search Solutions where he oversaw Enquiro's product development for search marketing solutions and acted as the lead on both SEO Training and Enquiro's Web Analytics approach.
Check out Manoj's well read blog, Web Analytics World, which focuses on his insight in Search Marketing, Mobile, Technology and of course, Web Analytics. You can contact Manoj at manoj.jasra@gmail.com
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